WHY SHOULD I LET AN AGENCY MANAGE MY SOCIAL MEDIA ADS OR GOOGLE ADS?
Before advertising your brand online, it is important that you first audit, then optimize your brand’s online presence, wether it be through SEO or social media (ideally both).
Once your brand is optimized and ready for online advertising, you need to have already calculated your customers’ lifetime value (LTV).
This information is essential in order to determine your return on ad spend (ROAS).
However…
If your only advertising goal is increasing brand awareness, then you don’t need to worry so much about all of that lead-related calculation.
But knowing how much a lead is worth to your business and the rate at which a lead converts to a sale tells you how much you should then pay to acquire a lead.
Just knowing your target cost per lead is half the battle of advertising.
Don’t worry, here comes the fun part:
Omega handles the entire second half of the battle for you.
The endless months of A/B testing, copywriting, audience creation and more is entirely managed by us.
While Omega provides other services, when you advertise with us, you get a dedicated team whose only expertise lies in advertising.
Here is where Omega is different from your typical digital marketing agency:
We segment our teams based on our 3-step service program, then further segment those teams between SEO/Google & social media.
This means when you go with our ADVERTISE – GOOGLE service, you’ll have a team whose expertise lies solely in Google advertising.
The same goes for when you advertise on social media with us.
But, these are only the direct benefits you get by investing in our ADVERTISE services.
It gets even better when you think about the indirect benefits:
By letting our agency handle your advertising, you save both time and money.
No longer will you have to spend a ton of time creating an ad or ad campaign only to see it fail due to lack of expertise.
Relying on an advertising agency also frees up the huge amount of time required to find & onboard a new employee.
Because…
Taxes, salaries, and benefits for top-level advertising talent are very expensive.
Investing in an advertising agency (especially if that agency is Omega) ultimately cuts down on your costs by sidestepping all of that.
Take a look below at a quick summary of what you get with our advertising services.
If you need more information, view the pricing page for in-depth FAQs on each service.
ADVERTISE – GOOGLE FEATURES
- ZERO setup fee
- Historical performance review
- Extensive audience creation & testing
- Weekly keyword research
- Weekly ad review & creation
- Weekly landing page split-tests
- Monthly performance reports
- Monthly 1-hour video meeting
- Up to same-day email response time*
- 3-point weekly updates*
- Personal account manager*
- Real-time collaboration via Slack*
*Level of service provided is dependent upon your chosen pricing tier. View the pricing page for more details.
VIEW ADVERTISE – GOOGLE PRICING
ADVERTISE – SOCIAL MEDIA FEATURES
- ZERO setup fee
- Historical performance review
- Extensive audience creation & testing
- Up to 10 campaigns per channel*
- Weekly ad review & creation
- Weekly landing page split-tests
- Monthly performance reports
- Monthly 1-hour video meeting
- Up to same-day email response time*
- 3-point weekly updates*
- Personal account manager*
- Real-time collaboration via Slack*
*Level of service provided is dependent upon your chosen pricing tier. View the pricing page for more details.